About Us

Our Approach

Our teaching and learning approach is grounded in holistic and multi-sensory experiences – it makes use of analysis and observation as well as the complementary senses of sight, sound, touch, taste and smell – that’s how we foster better, more holistic understanding.


Our Ethos

  • Expert led: Cutting ideas from world-class experts
  • Learning-by-doing:  Experience and explore
  • Discovery and adventure: Try something new, discover something different
  • Have Fun! Enjoy yourself, make friends

Our Method

We believe that art requires reflection as well as considered risk-taking. Our method aims to:

  • Provide methods, tools and techniques introduced and supported by experts
  • Give you space and time to reflect, focus on developing your ideas and skills while enjoying the natural environment
  • Organized in a modular structure, with personalized tuition as well as group work and opportunities for exhibition and display

Our program allows you to experiment with new ideas, new techniques and build confidence and positively.

Our courses  provide retreat-type educational experience where extra elements such as interactions with local nature. culture and cuisine as well as sport become ingredients in the development of your creative process offering an escape from daily routine. No activities are compulsory but a range of options are available. Partners, friends and family are welcome too.


“An artist must understand Nature. He must identify himself with her rhythm, by efforts that will prepare the mastery which will later enable him to express himself in his own language.”

Henry  Matisse


Our Directors

Dr. Anna M. Dempster 

Anna’s career spans both academia and practice across universities and the art world. Her research into the creative process, risk & uncertainty,  trust & transparency have been tried and tested in both theory and practice. She has worked with many contemporary artists, including in the UK and Russia, and is committed to putting creatives at the heart of the cultural conversation.

She currently holds a Fellowship at Wolf son College, University of Cambridge, were she has curated a number of exhibitions,  most recent Waste to Art through the College’s Sustainability Hub. She is member of the College’s Development Committee and was re-elected onto College Council in 2021. She is passionate about supporting students and believes that art is for everyone – to get involved with, share and enjoy.

Previously, she was Head of Academic Programs at the Royal Academy of Arts in London, leading the educational portfolio of courses, classes and conferences in subjects ranging from art practice (traditional and digital media), art history and art business for both art professionals and the general public. She was responsible for a number of national and international partnerships including with museums, galleries and universities enabling engagement and research. In 2018, she became the Founding Director of the Executive Master’s in Cultural Leadership, successfully launching the RA’s first accredited Master’s Degree, to coincide with its 250th anniversary.

Previously, Anna was Associate Professor at Sotheby’s Institute of Art, responsible for the Art Business, Finance and Management Unit. Prior to that, she was Director of Research at the Creative Industries Observatory, University of the Arts London, leading a team of researchers tasked with evaluating the social, cultural and economic impact of the Creative Industries in London and collaborating with HE consortium partners in the UK, India and China. She  was Founding Director of the MSc/MA in Creative Industries at Birkbeck College, University of London where she taught and supervised on the BA, MA and PhD programs. She has  teaching and research experience in international universities including Cambridge, London Business School, Rotterdam School of Management.

Anna holds a BA / MA Hons and MPhil degrees in History from the University of Cambridge – with a specialization in Cultural History – and a PhD in Management Studies, specialising in Strategy, from the Judge Business School, Cambridge. Her PhD  was supported by the coveted Lloyds Tercentenary Foundation Business Scholarship and won the Emerald/EFMD Outstanding Doctoral Research Award.


Anna Pojer

Born in the Italian Alps and having lived for several years in London, the contrast between a countryside life and the vibrant urban life has always been a key element on Anna projects.

Anna has worked in world-class institutions spanning contemporary art galleries, museums, and gastronomy across both public and private sectors, new and established businesses. Formerly, Academic Programs Manager at the Royal Academy of Art in London responsible for the design, co-ordinating and management of up to 60 courses, classes and symposia per annum, as well as administration of the flagship Executive Master in Cultural Leadership founded in 2018. Prior to that, Anna worked with both urban art and contemporary commercial galleries, within art fairs and for private dealers in London and Italy. Most recently she was Communications and Events manager of AlfioGhezzi Restaurant, owned by the Italian 2 stars Michelin chef Alfio Ghezzi.

She holds a BA in Decoration and Interior Design from Fine Art Academy L.A.B.A in Italy,  and a Masters in Art Business at Sotheby’s Institute of Art with a dissertation on street art and impressionism.

From the foraging activities of her childhood in the Alps, Anna developed a strong passion for the ‘urban’ street art foraging activity in London, collecting knowledge on the street art movement and starting her art career in London. The New Art Institute reflects the combinations of the countryside with the urban life, so dear to Anna, with the aims to offering new perspective to the participants and develop their creative process.

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